Bengaluru, Dec. 4 -- When Jaya Singh Yadav, a home-based home decor seller in Indore, started selling her wares online about six years ago, she was a tiny player in a city where logistics options were... Read More
Bengaluru, Dec. 2 -- For online retailers such as Flipkart, Myntra, Amazon, and Nykaa, the old playbook of a broader selection of products and quicker delivery is no longer enough to draw shoppers. So... Read More
Bengaluru, Nov. 26 -- Major consumer brands-from Coca-Cola to Pidilite and even startups-are increasingly using artificial intelligence (AI) to create quick, low-cost advertisements, launching sharply... Read More
Bengaluru, Nov. 20 -- Beauty and personal care brands are relying on prestige products with globally sourced ingredients, innovative packaging, and premium positioning to stand out. The shift reflects... Read More
Bengaluru, Nov. 17 -- The men's grooming category, long seen as a low-margin afterthought in personal care, is finally showing real momentum, as fast-moving consumer goods (FMCG) majors and private in... Read More
Bengaluru, Nov. 17 -- The men's grooming category, long seen as a low-margin afterthought in personal care, is finally showing real momentum, as fast-moving consumer goods (FMCG) majors and private in... Read More